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From Diablo Wiki
Real ID
,→Epilogue
New installments in this issue will certainly arise, since Activision/Blizzard still undoubtedly wish to enable better communication and fan interactions and features over Battle.net -- or leverage their huge paying user base into an ad revenue juggernaut of the sort that Facebook has created. One or the other, depending on your perspective on their Real ID efforts.
A year later Blizzard introduced the [[BattleTag]], which had nearly the same functionality as the proposed Real ID system, but allowed players to pick their own "Tag." It was accepted and even embraced by the playing community with a minimum of fuss.
==References==