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'''Single Player''' is the primary focus for [[Diablo III]]. Not to encourage people to play alone, but to make sure that playing against the computer is the best possible experience, and that [[cooperation]] is a feature that ''enhances'' the single player experience, rather than anything else.
The average number of players on [[Battle.net]] for [[Diablo II]] is 1.2 players, so most players choose to play alone. Their experience is very important to [[Blizzard]].
This is a big difference from games like [[StarCraft]], where [[multiplayer]] is the first thing to be designed. Here is a quote from [[Jay Wilson]]: [http://www.ausgamers.com/features/read/2662371]