Changes

Blizzard passes out beta keys to their friends and family, to media, to fansites, and to others in the industry. They've also give out beta slots to various fansites, who may redistribute them as they see fit. Blizzard has also taken to including a redeemable slot in an upcoming Blizzard beta code on a card in the gift packs goodie bags they give out at BlizzCon Blizzcon and other conventionstheir various WWI events. Everyone who attended the 2008 WWI in Paris got a code to enter the WoW Lich King Fans do not know which game beta, their codes are good for instanceat the time.